BRAMPTON, Ontario (March 26, 2025) — Canon Canada Inc., a leader in digital imaging solutions, answers the needs of video creators with the new PowerShot V1 and EOS R50 V. Both cameras are part of Canon’s growing EOS/PowerShot V Series which seeks to help all creators, including cinema, livestreaming, vlogging, and VR, heighten their visual story telling.
Canon Reinvigorates Point-and-Shoot
If you’re a creator, you want the ability to pursue your own visual expression without compromising quality. Something lightweight and compact that can be used anytime or anywhere to lift your vision forward—a camera that works with you. Designed with a smart and modern concept, the PowerShot V1 is a reliable partner boasting key features including:
The Canon PowerShot V1 is also designed with workflow top of mind. Creators can leverage high quality video calls and livestream on a PC with a single USB cable, and the camera works intelligently with smartphones—both wired and wirelessly—via the Canon Camera Connect app.
Cinema Quality in the Palm of Your Hand
A movie-focused, high-performance camera that can fit in the palm of your hand? Yes—it does exist, with the EOS R50 V. The legacy of Cinema EOS technologies is splashed throughout, making EOS R50 V one for all creators who have high artistic ambitions to take to the next level. Key features include:
Creators are not one-size-fits-all, and EOS R50 V was built through creator feedback to make content creation easier. With modern design elements, customization options, and a new lens bundled together, the EOS R50 V is destined to be in your gear bag.
Pricing and Availability
The Canon PowerShot V1 is scheduled to be available in April 2025 for an estimated retail price of $1,349.99. * The Canon EOS R50 V is scheduled to be available in April 2025 for an estimated retail price of $1,279.99* with the RF-S14-30mm F4-6.3 IS STM PZ.
For additional information, please visit canon.ca.
About Canon Canada Inc.
Headquartered in Brampton, Ontario, Canon Canada Inc., a wholly owned subsidiary of Canon U.S.A. Inc., is a leading provider of consumer and business-to-business digital imaging solutions. Innovation and cutting-edge technology have been essential ingredients in Canon’s success. Canon Canada Inc. is committed to the highest level of customer satisfaction and loyalty, providing 100 per cent Canadian-based service and support for all of the products it distributes. Canon Canada Inc. is dedicated to its Kyosei philosophy of social and environmental responsibility.
For more information, please visit canon.ca or follow the company on Facebook, X, Instagram or LinkedIn using @CanonCanada.
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Press/Media Contact
Corporate Communications
Canon Canada Inc.