Canon Launches the PowerShot PICK Smart Camera

BRAMPTON, ON., FEBRUARY 10, 2022 – Canon Canada Inc., a leader in digital imaging solutions, today introduces the PowerShot PICK, a small, smart and friendly camera that automatically captures high-quality 11.7MP images and 60p Full HD video. Part of Canon’s continued commitment to redefining imaging technology, the PowerShot PICK’s smart features such as automatic capture of still imagery and video are set to reimagine how memories are captured, at home with the family or out at a special event. With this clever camera, you can enjoy the moment and still capture it, without having to stay behind the lens.

For everyone from family photographers to gadget-lovers, this new intuitive camera incorporates smart functionality to document social events and everyday memories. With automatic capture and priority shooting, the PowerShot PICK is an innovative addition to the home that compliments photographers’ existing cameras, and a shining example of Canon’s technology and innovation in product lineup.

Live in the moment with your own personal photographer

When you want to capture life’s precious moments and be in the shot, the PowerShot PICK is ideal – following the action and framing subjects intelligently to capture natural expressions and reactions. Once switched on, the portable PowerShot PICK can be placed anywhere at home or your personal space to take candid shots of everyday moments, while voice command capabilities allow complete hands-free control to capture still images or dynamic videos.

Thanks to the simple yet portable design, USB-C charging and built-in Wi-Fi – which links to smart devices – the compact PowerShot PICK can go anywhere. With intelligent facial recognition features, PowerShot PICK uses auto-subject searching to keep subjects in the frame and capture photos that otherwise might have been missed. Its 19-57mm focal length range and flexible pan-and-tilt zoom lens offers a broad field of view of 340˚ horizontally and 110˚ vertically to follow the action.

Treasure the everyday

Look back on a digital scrapbook of candid moments with PowerShot PICK’s iOS and Android app¹ and get recommendations from this clever camera on the strongest shots to keep. These cherished photos and videos are then stored on a memory card for easy upload to a computer. Manually control the camera with the app to compose the perfect shot and capture images from a distance, all without the need to run back and forth to check the device. Users can even customise automatic shooting settings, angle the lens to snap pictures in their own style and select familiar faces within the app to increase priority when shooting. The PowerShot PICK can also double as a webcam with the use of the PC webcam utility app².

Key Features of the PowerShot PICK also include:

Automatic capture of stills and video
Pan-and-tilt zoom lens, with a range of 340˚ pan and 110˚ tilt and a 19-57mm (equivalent) zoom lens
Recognition technology with the ability to prioritize certain faces
Manual control and image management via the Connect app for Mini PTZ Cam
Wi-Fi and Bluetooth® make connecting to smartphones and tablets easy³

Availability

The new PowerShot PICK is now available for purchase for the suggested retail price of $649.99 CAD. For more information, please visit: https://canon.ca/en/consumer.

About Canon Canada Inc.

Headquartered in Brampton, Ontario, Canon Canada Inc., a wholly owned subsidiary of Canon U.S.A. Inc., is a leading provider of consumer and business-to-business digital imaging solutions. Innovation and cutting-edge technology have been essential ingredients in Canon’s success. Canon Canada Inc. is committed to the highest level of customer satisfaction and loyalty, providing 100 per cent Canadian-based service and support for all of the products it distributes. Canon Canada Inc. is dedicated to its Kyosei philosophy of social and environmental responsibility.

For more information, please visit canon.ca or follow the company on Facebook, Twitter or Instagram using @CanonCanada.

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Press/Media Contact

Corporate Communications

Canon Canada Inc.

mediarelations@canada.canon.com

Canon Launches the PowerShot PICK Smart Camera that Automatically Captures High-Quality Photos and Videos